In 1962, the Apollo space program was looking for a manufacturer for spacesuits for their budding astronaut program. These suits would need to be strong, flexible, and supportive, with a combination of fabric and metal. Several companies put in bids, but NASA naturally turned to a company that already had experience manufacturing products with just those characteristics-- the industrial division of Playtex.
Source : Spacesuit: Fashioning Apollo http://books.google.com/books?id=IT-chpAkCZ0C&pg=PA121
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